An identity that connects the future leaders of sustainibility to the importance of Green Roofs.
Team
Osvaldo Aguilar
Cailey McKenna
2 Weeks 2022
FIT DTech Labs
Background
Part of the NYC parks department, Green Roofs is a sustainible initiative driving the future of green spaces in urban areas. The program is fueled by equity, saftey and the future of sustainibility.
Findings
Young people have grown up alongside the importance of sustainability, together they are the building blocks of the future.
Strategy
Create a system that informs people what Green Roofs themselves are while communicating accessibility and inspiring young leaders.